Absurdly Serious & Seriously Absurd

Operational Efficiency vs Customer Delight – The Medical Bill

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You said “Our Patients are Our First Priority.’ You promised customer delight.

You lied.

You fixed my finger in the ER, but after attempting to understand the bill, I need brain surgery.

I found a dummy’s guide to reading your medical bill. It was four pages long (the bill was two pages) and it included diagrams, arrows and decoding instructions.

Your billing system is ... Read more »

Discover the National-Debt-Cereal

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I was at first suspicious. What else would I inadvertently sign up for when registering my $5.00 gift card? Then I was dismayed. What happened to delighting children when they discover a cheap plastic toy, not a Discover card, inside the cereal box?

What Does this Have to Do with the National Debt?

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If You Want Innovation, Get Naked

I tweeted ... Read more »