Finding the Upside in the Downturn
Imagine laying off 8% of your workforce then having kudos spread like wildfire across the internet using words like ”authenticity, transparency, accessibility and integrity.” Meanwhile your customers commit to more word of mouth marketing and placing more orders to ensure your company survives the economic downturn. This is exactly what happened immediately after Zappos CEO Tony Hsieh announced layoffs and that the ... Read more »
